Articles in this section

• Some media platforms allow budget settings at the ad group level instead of the campaign level. How does Shirofune behave when the budget is set at the ad group level?
• The delivery pace/progress is slow compared to the budget set in Shirofune. Will it improve from now on?
• What happens if you manually adjust the daily budget or bid amounts for a campaign that is being automatically adjusted by Shirofune? Also, which settings take precedence?
• Is it possible to set a specific period for only certain budget groups while operating the remaining budget groups with the usual settings?
• Is it possible for keywords or ads to be automatically paused or resumed?
• The conversion metrics we want to optimize/report differ for each campaign. Is it possible to set optimization metrics individually for each campaign?
• When I try to lower the set budget, I get an error saying, "The set budget for the budget group is too low for the delivery progress of the campaign you are trying to set." What should I do?
• What happens if a "shared budget" is set on the media side?
• The automation of bid/budget management by Shirofune has started, but it seems that the daily budget set in the ad platform management screen is set higher. Why is that?
• Can I check the automatic adjustment history of the auto-bidding/budget management feature?