In the following cases, Google Analytics conversion data may not be acquired correctly.
① When Google Ads and Google Analytics are not linked correctly
Attracting customers> Google Ads> If conversions are occurring with (not set) on the campaign screen, it means that Google Analytics has not correctly acquired which campaign or keyword of Google Ads is converting. ..
Google Analytics screen
If you have set up automatic tag linkage (see Google Ads Help below), you should be able to get it correctly, but we would appreciate it if you could contact Google for details.
(2) If there is a problem with the utm parameter setting
In the following cases, data cannot be linked, so there may be discrepancies in the numerical values.
・ When the same utm parameter combination is set for different campaigns
-If the utm parameter setting value has been changed in the past
* Regarding the change of the utm parameter setting value after Shirofune linkage, Shirofune recognizes the changed content, so it can be linked without any problem.
③ When the view of Google Analytics you are checking and the view linked with Shirofune are different
If the view registered when linking with Shirofune is different from the view for which you have confirmed the numerical value, the numerical value may deviate. If there is such a possibility, please try Google Analytics integration again in the correct view from "Promotion Settings".
How to check the account / property / view ID